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# Online content manager: Subscriptions to our premium content area are

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Current Student
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GMAT 1: 750 Q51 V40 (Online)
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Current Student
Joined: 14 Nov 2016
Posts: 1171
Own Kudos [?]: 20971 [0]
Given Kudos: 926
Location: Malaysia
Concentration: General Management, Strategy
GMAT 1: 750 Q51 V40 (Online)
GPA: 3.53
Current Student
Joined: 14 Nov 2016
Posts: 1171
Own Kudos [?]: 20971 [0]
Given Kudos: 926
Location: Malaysia
Concentration: General Management, Strategy
GMAT 1: 750 Q51 V40 (Online)
GPA: 3.53
Current Student
Joined: 14 Nov 2016
Posts: 1171
Own Kudos [?]: 20971 [0]
Given Kudos: 926
Location: Malaysia
Concentration: General Management, Strategy
GMAT 1: 750 Q51 V40 (Online)
GPA: 3.53
Online content manager: Subscriptions to our premium content area are a bargain in comparison to "free" websites. Remember that "free" content is not really free. Most "free" content is supported by advertisements, and it is consumers, in the end, who pay for the costly advertising that supports "free" content.

Which of the following, if true, is most damaging to the position of the online content manager?

(A) Consumers who do not read online articles are less likely to be influenced in their purchasing decision by online advertising than are consumers who do read online articles.

(C) Premium content often gives consumers access to more up to date and more interesting information than that available on free sites.

(D) There is as much advertising in premium content areas as there is in "free" areas.

(E) Premium content subscribers can choose which content they wish to receive and can prioritize different kinds of content according to their liking.

Official Explanation

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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
hazelnut wrote:
Online content manager: Subscriptions to our premium content area are a bargain in comparison to "free" websites. Remember that "free" content is not really free. Most "free" content is supported by advertisements, and it is consumers, in the end, who pay for the costly advertising that supports "free" content.

Which of the following, if true, is most damaging to the position of the online content manager?

(A) Consumers who do not read online articles are less likely to be influenced in their purchasing decision by online advertising than are consumers who do read online articles.

(C) Premium content often gives consumers access to more up to date and more interesting information than that available on free sites.

(D) There is as much advertising in premium content areas as there is in "free" areas.

(E) Premium content subscribers can choose which content they wish to receive and can prioritize different kinds of content according to their liking.

Official Explanation

"D"
Straight forward
Manager
Joined: 26 Dec 2017
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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
hazelnut wrote:
Online content manager: Subscriptions to our premium content area are a bargain in comparison to "free" websites. Remember that "free" content is not really free. Most "free" content is supported by advertisements, and it is consumers, in the end, who pay for the costly advertising that supports "free" content.

Which of the following, if true, is most damaging to the position of the online content manager?

(A) Consumers who do not read online articles are less likely to be influenced in their purchasing decision by online advertising than are consumers who do read online articles.

(C) Premium content often gives consumers access to more up to date and more interesting information than that available on free sites.

(D) There is as much advertising in premium content areas as there is in "free" areas.

(E) Premium content subscribers can choose which content they wish to receive and can prioritize different kinds of content according to their liking.

Official Explanation

I am unable to understand the conclusion of argument any one pls reply the meaning
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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
tejyr wrote:
hazelnut wrote:
Online content manager: Subscriptions to our premium content area are a bargain in comparison to "free" websites. Remember that "free" content is not really free. Most "free" content is supported by advertisements, and it is consumers, in the end, who pay for the costly advertising that supports "free" content.

Which of the following, if true, is most damaging to the position of the online content manager?

(A) Consumers who do not read online articles are less likely to be influenced in their purchasing decision by online advertising than are consumers who do read online articles.

(C) Premium content often gives consumers access to more up to date and more interesting information than that available on free sites.

(D) There is as much advertising in premium content areas as there is in "free" areas.

(E) Premium content subscribers can choose which content they wish to receive and can prioritize different kinds of content according to their liking.

[spoiler=]

Official Explanation

This is a weakener question and option (D) refutes the claim and states both free and Online content contains the same amount of advertisement , so the argument put forward by the manager is put to question.
Intern
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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
Can someone please explain it in better terms?
Conclusion is 'Subscriptions to our premium content area are a bargain in comparison to "free" websites.'
Premise: Free content is not free and most of them is supported by advertisements for which customers ends up paying.

Now, the answer choice (D) mentions "There is as much advertising in premium content areas as there is in "free" areas".
But how does that really counter the position?
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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
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Re: Online content manager: Subscriptions to our premium content area are [#permalink]
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