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07 Nov 2016, 01:20
Kudos
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I am about to complete my PhD in sociology and am interested in consumer behavior and market research. Rather than pursue a career in academics, I now hope to transition into the professional world. I am wondering if doing an MBA would be a wise decision or if I should just immediately make an attempt to transfer into industry research after I finish my current PhD? I have known of several individuals who have done that and think it is possible. However, I am also interested in seriously researching and publishing at a professional and scholarly level and am wondering if doing an MBA would be necessary for me to do that? Thanks in advance.
07 Nov 2016, 01:52
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Rather than guessing at this, why not research job descriptions that you're going to be going for post PhD? And also talk to the people that you hope to hire you when you finish your PhD. I just think that would be the most accurate way to assess this than guessing. It seems to me that if you need to know how the research fits into the business process, then the NBA would be helpful. However if the application and what you're researching is done by other people then maybe not. I was a market research manager on the client side in the marketing department, where I was really more like an internal consultant for all the different departments. It was really cool and I think my MBA was extremely helpful. However when I worked on the client side comma I don't really think it was. Hope this is helpful.
Farrell Dyan Hehn, MBA
Admissions Consultant & Verbal Strategist MBAPrepCoach.com
Farrell Dyan Hehn, MBA
Admissions Consultant & Verbal Strategist MBAPrepCoach.com
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