nishantd88
MBAPrepCoach
absolutely include why insead in your goals essay, show how their program specifically will help you achieve your goals lock and key. And I also generally have clients go into details about how they want to contribute in the optional essay. Contribution is one of their main criteria yet they don't really have any questions that point to that specifically so it's a bit of a test.
Thanks for the response.
What according to you does the 'Ability to Contribute' stand for?
Is it contribution during the program, in class and outside, or contribution to the INSEAD community as an alum or is it about showing how the applicant has contributed to the past workplaces and other organizations he/she has been a part of?
INSEAD explains the 'Ability to contribute' so as to remove this ambiguity-
"We look for participants who can share the insights they have gained throughout their professional and personal experience. It is our belief that a substantial part of your INSEAD experience will be shaped by your interaction with your classmates and your active participation both inside and outside the classroom. As such, we welcome participants who are mature, energetic, highly motivated, well-rounded, and possess strong communication and interpersonal skills."
So school is primarily looking for people who would be able to contribute to INSEAD community both inside and outside the classroom. But to demonstrate the same, you will have to provide instances from your work-place, previous academic institutions etc.