MBA Application Essays: All You Need is a Story
All You Need is a Story
You're writing an application essay that you hope will grab the attention of your admissions readers and convince them that you are top b-school material.
Which of the following do you think is the most effective MBA essay strategy?
Let's look at each of our options.
1. Construct a theoretical analysis of the importance of leadership.
Wrong. This could be the basis for a very interesting dissertation, but it's not the material of an MBA essay. The admissions readers want to learn about who you are as an applicant, a professional, and an individual. An essay that explores the intricacies of…well, of anything…will detract from your singular purpose: of introducing the reader to YOU.
2. Create a detailed list of your skills, accomplishments, and talents.
Wrong again. You're including an MBA resume along with the rest of your application, right? Don't regurgitate that same material here. Sure it'll tell your readers about who you are, but there's one word for an essay like that: BOOOORING.
3. Compose a story that illustrates originality, ingenuity, and innovation.
Correct! The best way to grab your reader's attention is to tell a representative, transformational story – based on a moment, object, or event – that personalizes who you are, where you've been, and what you plan on doing moving forward. A good story will connect the dots between the past, present, and future and will reveal your strengths, talents, and passions in a much more compelling way than any resume or theoretical exploration can do.
Some basic storytelling tips:
For more valuable tips on how to compose your winning MBA application story, please view Essays that Stick, a FREE 45-minute webinar that will teach you six memorable techniques for creating a memorable MBA essay.
This post is part of an ongoing series, MBA Admissions A-Z, that offers applicants insightful tips on every aspect of the business school admissions process. Join us as we explore the ABCs of the MBA!
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This article originally appeared on the Accepted Admissions Consulting Blog, the official blog of Accepted.com.