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newsKellogg
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shahibipul
Yeah, nothing here too

Neither me. I am wondering with less that 4 weeks available for the final results, when are they going to send out the invites.
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Random question. For those of you who received waivers, has your video date changed post receiving the waiver?
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monkeymadness
Random question. For those of you who received waivers, has your video date changed post receiving the waiver?

I received a waiver and my video essay was last updated on 16th October. Nothing after that. Maybe they got bored seeing it at the first time itself.
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monkeymadness
Random question. For those of you who received waivers, has your video date changed post receiving the waiver?

No
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How do you see the updates on your video essay? I was interviewed on Skype by an Adcomm member and the wait after that is really tough.
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If you go on the application status page (i.e. the login to check the status of your app), next to 'Video Essay' there is a date in the format MM/DD/YYY.
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shahibipul
Yeah, nothing here too

Neither me. I am wondering with less that 4 weeks available for the final results, when are they going to send out the invites.

December 17th.
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FROM Kellogg MBA Blog: Taking on some of Chicago’s key social challenges

In October, myself and five other MMM students headed to Chicago for two and a half days to participate in BarnRaise, an annual design workshop held at IIT Institute of Design.

The MMMs are always looking for new competitions and workshops to participate in; it gives us the opportunity to apply our thinking, learn new design techniques and network with professionals and students passionate about design innovation. I participated in the Rotman Design Challenge in Toronto last year, and I’m starting to run into a lot of familiar faces at these events.

There are two unique aspects to BarnRaise:

1) the two-and-a-half day design sprint format

2) the social impact focus of each challenge.

At event kickoff, each MMM was assigned to a multidisciplinary team of design students, MBA students and professionals, and then paired with a design firm and Chicago non-profit. My client was Metropolitan Tenants Organization (MTO), and our challenge was to develop a new communications strategy to reach out to low-income renters. MTO is a 27-year-old grassroots organization whose mission is to find workable solutions to Chicago’s affordable housing crisis.

The context of the challenge was fascinating, and our team was eager to learn as much as we could from our client. After a comprehensive Q&A with MTO to understand their unique business situation and their tenants’ needs, we got to work.

Using the Discover/Define/Design/Build/Pitch framework, we set off on an ambitious two days of needs finding, concept building, prototyping and pitch development. We gathered around white boards to develop and debate journey maps, business model designs, constituent networks and value propositions, while our client made himself available for real-time brainstorming, feedback and question answering.

Half way into day two, we sat surrounded by four concepts the team had narrowed down from dozens, feeling unsure about the direction we were headed. We constructively evaluated and built upon each others ideas as we walked around the room and reminded ourselves of our key challenge, our user’s needs and the nature of the constraints we were working within.

And then the mood in the room suddenly shifted. Our conversations went from speculative and evaluative to definitive and excited. We had moved our concept in a new direction that the entire team, including MTO, could rally around. The energy of the group skyrocketed and, within minutes, we split ourselves into groups to divvy up and complete the prototyping phase. In small teams we designed the graphics and branding for our program, built a prototype out of foam core and sketched pages of storyboards that brought multiple use cases to life.

I was amazed by the creativity and efficiency of the group as we drove towards our pitch deadline. The workshop culminated in a public exhibit and a three-minute pitch presentation to local professionals and the BarnRaise Community.

There is no one who can summarize the end result better than Philip DeVon, our Metropolitan Tenants Organization client and essential partner.

“I think it’s critical for you all to understand how important work like this is,” DeVon said. “What you helped create over the past few days is more than cool prototypes. You’ve helped us create actionable steps to reach more renters, and that means you are changing (by improving!) the quality of life in our great city. I can’t express enough how grateful we are for your teamwork, ideas, and positivity! We will be taking your ideas and running with them.”

Shelley Hughes is a second-year student in the Full-Time MMM Program. She is President of the Design and Innovation Club and Co-Founder of the Kellogg Wilderness Club. Prior to Kellogg, she worked in marketing and advertising, and this summer she interned at Unum in their consumer innovation group.

Filed under: Academics, Student Life Tagged: competition, Design, design challenge, design innovation, MMM
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YumBeeA
How do you see the updates on your video essay? I was interviewed on Skype by an Adcomm member and the wait after that is really tough.

Were you interviewed after an initial waiver? If yes, when did you get the invite?
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monkeymadness
Also, I have been tracking the dates on my video essay:

Interesting...my dates changed as follows:

1) First change a week after I submitted (somewhere around 29/30th Sep)
2) Had my off campus interview 20th October
2) Second date change 30th October
3) Third date change 03 Nov
4) Another date change 04 Nov!!

With the last change, does that mean they've already made a decision on my application...yikes!!

People still seem to be interviewing, so they can't have made decisions just yet.

Same in my case too.. And its RED highlighting as you guys have mentioned..

WELL! It changed yet again! from 11/4 to 11/19 today.. :o
Any more theories? :roll:
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I did not receive any waiver. I got the interview invitation on 15th October and got interviewed on 30th October. The video essay date shows 06th November at the moment. What does that mean? - A decision has already been made! :?
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If I receive an interview invite within a week of submitting my application, does that mean that Kellogg is highly interested in me?
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That means you are the Chosen One.. May the force be with you!!
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sachdix
That means you are the Chosen One.. May the force be with you!!

I hope so! I was just curious as to whether they were genuinely interested in me or hardly anyone is applying from where I am at (Seoul, Korea).
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sachdix
That means you are the Chosen One.. May the force be with you!!

I hope so! I was just curious as to whether they were genuinely interested in me or hardly anyone is applying from where I am at (Seoul, Korea).

From my understanding, Kellogg will try and interview everyone. Only in areas where the off-campus interview request is really high (Seems to be mostly India), or very remote locatios where alumni are not around, Kellogg will issue a waiver. Even in high volume areas such as India, they fill their slots on a first come first serve basis (date application was submitted.)

So if you received an interview without waiver, you are likely in the same boat as many who have applied; an interview invite from Kellogg - in general - does not mean much. However, if you receive an interview after receiving a waiver, that is likely a very good sign.

Hope this helps.
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FROM Kellogg MBA Blog: The secret Amazon, Nike and Zappos share

First-year student Rohan Rajiv is blogging once a week about important lessons he is learning at Kellogg. Read more of his posts here.

In their groundbreaking book, “Discipline of the Market Makers,” Michael Treacy and Fred Wiersema argued that outstanding companies typically pick one of the following three disciplines to excel in: operational excellence, product leadership and customer intimacy.

  • OPERATIONAL EXCELLENCE: Companies who seek to excel though Operational Excellence seek to have the lowest total cost compared to their competitors. Companies like Wal-Mart and Amazon exemplify this discipline.
  • PRODUCT LEADERSHIP:  Companies that seek to differentiate by product leadership are characterized by a leading-edge “must-have” product or service. Think Apple, Nike.
  • CUSTOMER INTIMACY: Customer-intimate companies are those that define themselves as not just providing goods or services, but as helping their clients be successful. Think Ritz Carlton or Zappos.
Their research found that these companies centered themselves around one discipline. Companies that tried to do all of these inevitably didn’t do as well. It is a fascinating insight and has a couple of interesting implications.

1. KNOW WHY YOU CHOOSE A PRODUCT/SERVICE. My wife and I stocked up on winter clothes at “The North Face.” “The North Face” is known for outstanding product quality and we’re very happy with our purchases. However, we had a horrible experience dealing with their customer service number. After a few days of useless back-and-forth, we finally got the issue sorted at the store. So, would we recommend “The North Face” to friends? Absolutely. We chose it because of a top quality product and they delivered. Just don’t expect it to be cheap or for their customer service to rival Zappos.

2. PRIORITIZE SPIKES OVER SMOOTH EDGES. We are often taught to be smooth, rounded personalities. What we need to do, however, is to consider prioritizing developing areas of serious strength. It is these spikes that enable us to create real impact and make a difference. We can’t all be great at everything. Pick what you’d like to be great at and do enough of the rest so they don’t obstruct progress. Prioritize spikes. Pick.

Uber created a media storm Tuesday with their CEO’s response to an executive’s irresponsible behavior. The company’s attitude shouldn’t be all that surprising. Uber, as a company, have clearly distanced themselves from the idea of customer intimacy with their actions. Their product leadership edge is questionable. It remains to be seen if they can succeed in their quest to build an outstanding company by continuing to excel in their operations while not letting their inadequate treatment of customers impede their progress. Time will tell.

Rohan Rajiv is a first-year student in Kellogg’s Full-Time Two-Year Program. Prior to Kellogg he worked at a-connect serving clients on consulting projects across 14 countries in Europe, Asia, Australia and South America. He blogs a learning every day, including his MBA Learnings series, on www.ALearningaDay.com.

Filed under: Academics, Business Insight, Student Life Tagged: Amazon, Apple, customer intimacy, discipline, MBA Learnings, Nike, operation excellence, product leadership, Zappos
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CentralBanker


WELL! It changed yet again! from 11/4 to 11/19 today.. :o
Any more theories? :roll:

A way for the Kellogg adcoms to laugh at our paranoia when reading the forums?
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