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Calling all Kellogg Applicants (2015 Intake) Class of 2017 !

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Asst. Dean Kate Smith: Why we’re focused on growth  [#permalink]

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New post 18 Nov 2014, 10:00
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FROM Kellogg MBA Blog: Asst. Dean Kate Smith: Why we’re focused on growth
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Lately, there’s been a lot of talk about growth at Kellogg. You may have seen it in our new brand strategy that builds on Think Bravely. Or noticed that we have a new suite of courses on growth and scaling. Or read stories about alumni who are driving growth in their communities or organizations.

For Kellogg, this emphasis on growth isn’t something new. Rather, it’s an articulation of what we’ve long been known for: developing brave leaders who inspire growth in people, organizations and markets.

It’s also an articulation of what makes Kellogg’s approach to management education unique. Our foundational departments are integrated with strategic, cross-disciplinary initiatives like the Kellogg Architectures of Collaboration Initiative and Kellogg Innovation & Entrepreneurship Initiative. We offer an innovative academic portfolio that includes global offerings such as Global Initiatives in Management and experiential learning opportunities like NUvention. And we’ve fostered a vibrant culture and community, widely known for its courageous, driven and supportive spirit; they’re values that are deeply ingrained in who we are and what we do.

At Kellogg, we believe that there are a number of attributes that growth-minded leaders need to have:

  • Clarity of purpose
  • Intense customer focus
  • Deep collaboration skills
  • Agility
  • Resilience
  • The ability to work across sectors
We also believe that these skills can be learned. In fact, these are precisely the skills that we teach at Kellogg.

You may be wondering whether Kellogg’s focus on growth will impact our admissions process. The truth is, it won’t. In admissions, we’ve always looked for —and will continue to look for — students who are interested in personal and professional growth. Who are passionate about their professional, philanthropic and community-building endeavors. Who can identify opportunities for themselves and others. Who want to have a positive impact and create lasting value for the world.

Our goal is to equip these students with the knowledge, skills and insight they need to inspire growth. Why? Because in today’s complex, global economy, growth is a challenge that every leader and organization confronts, regardless of industry, economy or geography. These days, driving growth is more than just important for business; it’s imperative.

Kate Smith ’98 is assistant dean of admissions and financial aid at the Kellogg School of Management.

Filed under: Academics, Admissions, Student Life Tagged: brand positioning, Growth, inspiring growth, Kate Smith, Kellogg Architectures of Collaboration Initiative, Kellogg Innovation & Entrepreneurship Initiative, think bravely Image
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This post has been originally posted on the Admissions Blog and re-posted here for convenience.

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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 18 Nov 2014, 12:02
ankurtulsian wrote:
Digvijay01 wrote:
downeaster wrote:
anyone that received an interview waiver been invited to interview yet?

Not me.. :-( :-(


Me neither. Anyone knows anyone who got an invite yet post the waiver? It's past mid-November!


Me neither..Haven't yet heard of anyone else getting an invite post waiver either!!
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 18 Nov 2014, 17:30
Yeah, nothing here too
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Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post Updated on: 19 Nov 2014, 06:15
shahibipul wrote:
Yeah, nothing here too


Neither me. I am wondering with less that 4 weeks available for the final results, when are they going to send out the invites.

Originally posted by CommonMBApplicant on 19 Nov 2014, 04:01.
Last edited by CommonMBApplicant on 19 Nov 2014, 06:15, edited 1 time in total.
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 06:01
Random question. For those of you who received waivers, has your video date changed post receiving the waiver?
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 06:17
monkeymadness wrote:
Random question. For those of you who received waivers, has your video date changed post receiving the waiver?


I received a waiver and my video essay was last updated on 16th October. Nothing after that. Maybe they got bored seeing it at the first time itself.
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 06:22
monkeymadness wrote:
Random question. For those of you who received waivers, has your video date changed post receiving the waiver?


No
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 09:29
How do you see the updates on your video essay? I was interviewed on Skype by an Adcomm member and the wait after that is really tough.
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 11:10
If you go on the application status page (i.e. the login to check the status of your app), next to 'Video Essay' there is a date in the format MM/DD/YYY.
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 11:59
CommonMBApplicant wrote:
shahibipul wrote:
Yeah, nothing here too


Neither me. I am wondering with less that 4 weeks available for the final results, when are they going to send out the invites.


December 17th.
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Taking on some of Chicago’s key social challenges  [#permalink]

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New post 19 Nov 2014, 13:00
FROM Kellogg MBA Blog: Taking on some of Chicago’s key social challenges
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In October, myself and five other MMM students headed to Chicago for two and a half days to participate in BarnRaise, an annual design workshop held at IIT Institute of Design.

The MMMs are always looking for new competitions and workshops to participate in; it gives us the opportunity to apply our thinking, learn new design techniques and network with professionals and students passionate about design innovation. I participated in the Rotman Design Challenge in Toronto last year, and I’m starting to run into a lot of familiar faces at these events.

There are two unique aspects to BarnRaise:

1) the two-and-a-half day design sprint format

2) the social impact focus of each challenge.

At event kickoff, each MMM was assigned to a multidisciplinary team of design students, MBA students and professionals, and then paired with a design firm and Chicago non-profit. My client was Metropolitan Tenants Organization (MTO), and our challenge was to develop a new communications strategy to reach out to low-income renters. MTO is a 27-year-old grassroots organization whose mission is to find workable solutions to Chicago’s affordable housing crisis.

The context of the challenge was fascinating, and our team was eager to learn as much as we could from our client. After a comprehensive Q&A with MTO to understand their unique business situation and their tenants’ needs, we got to work.

Using the Discover/Define/Design/Build/Pitch framework, we set off on an ambitious two days of needs finding, concept building, prototyping and pitch development. We gathered around white boards to develop and debate journey maps, business model designs, constituent networks and value propositions, while our client made himself available for real-time brainstorming, feedback and question answering.

Half way into day two, we sat surrounded by four concepts the team had narrowed down from dozens, feeling unsure about the direction we were headed. We constructively evaluated and built upon each others ideas as we walked around the room and reminded ourselves of our key challenge, our user’s needs and the nature of the constraints we were working within.

And then the mood in the room suddenly shifted. Our conversations went from speculative and evaluative to definitive and excited. We had moved our concept in a new direction that the entire team, including MTO, could rally around. The energy of the group skyrocketed and, within minutes, we split ourselves into groups to divvy up and complete the prototyping phase. In small teams we designed the graphics and branding for our program, built a prototype out of foam core and sketched pages of storyboards that brought multiple use cases to life.

I was amazed by the creativity and efficiency of the group as we drove towards our pitch deadline. The workshop culminated in a public exhibit and a three-minute pitch presentation to local professionals and the BarnRaise Community.

There is no one who can summarize the end result better than Philip DeVon, our Metropolitan Tenants Organization client and essential partner.

“I think it’s critical for you all to understand how important work like this is,” DeVon said. “What you helped create over the past few days is more than cool prototypes. You’ve helped us create actionable steps to reach more renters, and that means you are changing (by improving!) the quality of life in our great city. I can’t express enough how grateful we are for your teamwork, ideas, and positivity! We will be taking your ideas and running with them.”

Shelley Hughes is a second-year student in the Full-Time MMM Program. She is President of the Design and Innovation Club and Co-Founder of the Kellogg Wilderness Club. Prior to Kellogg, she worked in marketing and advertising, and this summer she interned at Unum in their consumer innovation group.

Filed under: Academics, Student Life Tagged: competition, Design, design challenge, design innovation, MMM Image
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 20:24
YumBeeA wrote:
How do you see the updates on your video essay? I was interviewed on Skype by an Adcomm member and the wait after that is really tough.


Were you interviewed after an initial waiver? If yes, when did you get the invite?
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 21:45
CentralBanker wrote:
ZoSoKM wrote:
monkeymadness wrote:
Also, I have been tracking the dates on my video essay:

Interesting...my dates changed as follows:

1) First change a week after I submitted (somewhere around 29/30th Sep)
2) Had my off campus interview 20th October
2) Second date change 30th October
3) Third date change 03 Nov
4) Another date change 04 Nov!!

With the last change, does that mean they've already made a decision on my application...yikes!!

People still seem to be interviewing, so they can't have made decisions just yet.


Same in my case too.. And its RED highlighting as you guys have mentioned..


WELL! It changed yet again! from 11/4 to 11/19 today.. :o
Any more theories? :roll:
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 19 Nov 2014, 23:16
I did not receive any waiver. I got the interview invitation on 15th October and got interviewed on 30th October. The video essay date shows 06th November at the moment. What does that mean? - A decision has already been made! :?
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 20 Nov 2014, 06:41
If I receive an interview invite within a week of submitting my application, does that mean that Kellogg is highly interested in me?
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 20 Nov 2014, 06:48
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That means you are the Chosen One.. May the force be with you!!
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 20 Nov 2014, 06:55
sachdix wrote:
That means you are the Chosen One.. May the force be with you!!


I hope so! I was just curious as to whether they were genuinely interested in me or hardly anyone is applying from where I am at (Seoul, Korea).
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Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 20 Nov 2014, 07:26
1
chonenome wrote:
sachdix wrote:
That means you are the Chosen One.. May the force be with you!!


I hope so! I was just curious as to whether they were genuinely interested in me or hardly anyone is applying from where I am at (Seoul, Korea).


From my understanding, Kellogg will try and interview everyone. Only in areas where the off-campus interview request is really high (Seems to be mostly India), or very remote locatios where alumni are not around, Kellogg will issue a waiver. Even in high volume areas such as India, they fill their slots on a first come first serve basis (date application was submitted.)

So if you received an interview without waiver, you are likely in the same boat as many who have applied; an interview invite from Kellogg - in general - does not mean much. However, if you receive an interview after receiving a waiver, that is likely a very good sign.

Hope this helps.
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The secret Amazon, Nike and Zappos share  [#permalink]

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New post 20 Nov 2014, 08:00
FROM Kellogg MBA Blog: The secret Amazon, Nike and Zappos share
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First-year student Rohan Rajiv is blogging once a week about important lessons he is learning at Kellogg. Read more of his posts here.

In their groundbreaking book, “Discipline of the Market Makers,” Michael Treacy and Fred Wiersema argued that outstanding companies typically pick one of the following three disciplines to excel in: operational excellence, product leadership and customer intimacy.

  • OPERATIONAL EXCELLENCE: Companies who seek to excel though Operational Excellence seek to have the lowest total cost compared to their competitors. Companies like Wal-Mart and Amazon exemplify this discipline.
  • PRODUCT LEADERSHIP:  Companies that seek to differentiate by product leadership are characterized by a leading-edge “must-have” product or service. Think Apple, Nike.
  • CUSTOMER INTIMACY: Customer-intimate companies are those that define themselves as not just providing goods or services, but as helping their clients be successful. Think Ritz Carlton or Zappos.
Their research found that these companies centered themselves around one discipline. Companies that tried to do all of these inevitably didn’t do as well. It is a fascinating insight and has a couple of interesting implications.

1. KNOW WHY YOU CHOOSE A PRODUCT/SERVICE. My wife and I stocked up on winter clothes at “The North Face.” “The North Face” is known for outstanding product quality and we’re very happy with our purchases. However, we had a horrible experience dealing with their customer service number. After a few days of useless back-and-forth, we finally got the issue sorted at the store. So, would we recommend “The North Face” to friends? Absolutely. We chose it because of a top quality product and they delivered. Just don’t expect it to be cheap or for their customer service to rival Zappos.

2. PRIORITIZE SPIKES OVER SMOOTH EDGES. We are often taught to be smooth, rounded personalities. What we need to do, however, is to consider prioritizing developing areas of serious strength. It is these spikes that enable us to create real impact and make a difference. We can’t all be great at everything. Pick what you’d like to be great at and do enough of the rest so they don’t obstruct progress. Prioritize spikes. Pick.

Uber created a media storm Tuesday with their CEO’s response to an executive’s irresponsible behavior. The company’s attitude shouldn’t be all that surprising. Uber, as a company, have clearly distanced themselves from the idea of customer intimacy with their actions. Their product leadership edge is questionable. It remains to be seen if they can succeed in their quest to build an outstanding company by continuing to excel in their operations while not letting their inadequate treatment of customers impede their progress. Time will tell.

Rohan Rajiv is a first-year student in Kellogg’s Full-Time Two-Year Program. Prior to Kellogg he worked at a-connect serving clients on consulting projects across 14 countries in Europe, Asia, Australia and South America. He blogs a learning every day, including his MBA Learnings series, on www.ALearningaDay.com.

Filed under: Academics, Business Insight, Student Life Tagged: Amazon, Apple, customer intimacy, discipline, MBA Learnings, Nike, operation excellence, product leadership, Zappos Image
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 !  [#permalink]

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New post 20 Nov 2014, 09:29
CentralBanker wrote:

WELL! It changed yet again! from 11/4 to 11/19 today.. :o
Any more theories? :roll:


A way for the Kellogg adcoms to laugh at our paranoia when reading the forums?
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Re: Calling all Kellogg Applicants (2015 Intake) Class of 2017 ! &nbs [#permalink] 20 Nov 2014, 09:29

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