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11 Jan 2018, 19:15
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HI Gmat Club!
I'm struggling to make this decision...what are your thoughts???
Background: I come from a non-traditional background (BFA in Graphic Design) with 4+ years of professional experience in advertising. I was a designer for several years before moving to digital strategy.
Goal: Brand Management/Brand Planning at Nike. I currently live in Portland, OR. My fiancé is a real estate agent here, and we plan on living here permanently. He'll be staying here regardless of which school I attend. There aren't many large companies here in Portland, and only a handful large enough to have structured internship programs for MBA students. The main four are Intel, IBM, Nike, and Adidas. Intel and IBM would be terrible fits for me - i have no background in CS, engineering, etc and have no interest in tech. As such, Nike is my number one goal – Adidas would be #2.
Considerations:
Nike: Based on conversations with several current employees, past interns, recruiters, etc, I've discovered that, despite Kellogg's ranking for marketing, Nike does NOT recruit for a marketing role from Kellogg. They recruit for Strategic Planning, Data Analytics, and Finance OR Supply Chain (this has varied depending on who I spoke to). They recruit for Marketing & Supply Chain from UCLA and lately have recruited for Finance from there as well (the current CFO is an Anderson alum). To get the marketing position from Kellogg I would need to network my way in, vs going through a standard recruiting process at Anderson. Marketing internships at Nike are also the most competitive – typically there are only one or two interns total – but I'm doubtful I could recruit for any other role with my background.
Money: I'm going to be in a mountain of debt either way. UCLA is offering 40k, but I'm fairly sure that would be offset by the cost of living in LA vs Evanston. However, I did receive a forte fellowship. Not sure of the long-term benefits of the fellowship.
Location: Doesn't matter much. Not looking forward to the cold if I'm in Chicago, but either way, I want to end up back in Portland.
Gut: I would rather go to Kellogg. The M7 ranking matters to me – I feel like it will bolster my credibility down the line, given I went to art school for undergrad. But if UCLA would be an easier path to my goal, is that the better option? I felt like a good cultural fit for both programs.
What would you do?
I'm struggling to make this decision...what are your thoughts???
Background: I come from a non-traditional background (BFA in Graphic Design) with 4+ years of professional experience in advertising. I was a designer for several years before moving to digital strategy.
Goal: Brand Management/Brand Planning at Nike. I currently live in Portland, OR. My fiancé is a real estate agent here, and we plan on living here permanently. He'll be staying here regardless of which school I attend. There aren't many large companies here in Portland, and only a handful large enough to have structured internship programs for MBA students. The main four are Intel, IBM, Nike, and Adidas. Intel and IBM would be terrible fits for me - i have no background in CS, engineering, etc and have no interest in tech. As such, Nike is my number one goal – Adidas would be #2.
Considerations:
Nike: Based on conversations with several current employees, past interns, recruiters, etc, I've discovered that, despite Kellogg's ranking for marketing, Nike does NOT recruit for a marketing role from Kellogg. They recruit for Strategic Planning, Data Analytics, and Finance OR Supply Chain (this has varied depending on who I spoke to). They recruit for Marketing & Supply Chain from UCLA and lately have recruited for Finance from there as well (the current CFO is an Anderson alum). To get the marketing position from Kellogg I would need to network my way in, vs going through a standard recruiting process at Anderson. Marketing internships at Nike are also the most competitive – typically there are only one or two interns total – but I'm doubtful I could recruit for any other role with my background.
Money: I'm going to be in a mountain of debt either way. UCLA is offering 40k, but I'm fairly sure that would be offset by the cost of living in LA vs Evanston. However, I did receive a forte fellowship. Not sure of the long-term benefits of the fellowship.
Location: Doesn't matter much. Not looking forward to the cold if I'm in Chicago, but either way, I want to end up back in Portland.
Gut: I would rather go to Kellogg. The M7 ranking matters to me – I feel like it will bolster my credibility down the line, given I went to art school for undergrad. But if UCLA would be an easier path to my goal, is that the better option? I felt like a good cultural fit for both programs.
What would you do?
stonecold
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Joined: 12 Aug 2015
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11 Jan 2018, 19:42
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Location wise I am tempted to pick LA here.
NIKE is actually what I would be targeting post MBA(Although that might change)
But to be very honest -> Nothing can offset the prodigious brand that Kellogg is!
Plus,Its the bloody best for marketing.
Recruiting or no recruiting, you would just be fine to get a foot in the door at any position you want.
You should definitely try and get in touch with ENGRTOMBA2018 who is at Kellogg right now.
He will definitely be able to provide you a much better outlook.
Best
Stone Cold
NIKE is actually what I would be targeting post MBA(Although that might change)
But to be very honest -> Nothing can offset the prodigious brand that Kellogg is!
Plus,Its the bloody best for marketing.
Recruiting or no recruiting, you would just be fine to get a foot in the door at any position you want.
You should definitely try and get in touch with ENGRTOMBA2018 who is at Kellogg right now.
He will definitely be able to provide you a much better outlook.
Best
Stone Cold
11 Jan 2018, 20:06
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It's far too risky to go into a business school with a single target employer (especially when they only hire 1-2 for an ultra competitive role) in mind unless (1) they hire a crap ton of MBA students or (2) you already have inside track and know the management there.
I'd 100% go for Kellogg to give yourself more options in case you change your mind on career choice (could happen) or if things don't work out with Nike.
Posted from my mobile device
I'd 100% go for Kellogg to give yourself more options in case you change your mind on career choice (could happen) or if things don't work out with Nike.
Posted from my mobile device
