Q 47, V 35 - 660
Background
Dad was from the army. I have mostly studied in small towns and schools with limited opportunities (due to my fathers postings ) however made the best of them . Learnt to love the wild, make friends easily, adjust quickly, play all kinds of sports - tennis, squash, horse riding, badminton. Zonal level player in badminton and short put
10th -90%
12th - 70%
Engg in telecommunication - 60%
Work experience
Have been working in the medical industry, a niche , male dominated industry for 5-5.5 years. Worked for 2.5 years in a German company in their the Urology and Gynecology dept in the marketing and technical branch.
Currently working in the marketing dept of an ultrasound company.
Responsibilities:
1) Designing collateral's for new products, product promotion and placement of products
2) extensive pre launch activities through SMS, emails, flyers, gifts and other marketing activities
2) training the entire sales and channel teams
3) sale of demo equipment's to clear inventory hurting the bottom line
4) planning launch events and bringing on board key opinion leaders of the industry to help further promote the product. Giving product and company presentations to doctors during conferences ( 100-600 audience) to give an overview of our product and technology and company
5) taking decisions to participate in various congresses after estimating ROI
6) bringing various vendors on board and working with them to bring down costs for all events organised
7) have started two initiatives - 1) to add more key accounts and 2) key opinion leaders to help in product promotion
8) personally in charge of relationship building with top 10 fetal experts and cardiologist
Other initiatives at work
1) selected for the 3rd consecutive year to host the company's kick off and annual meeting, which is attended by nearly 200 employees from Mindray India as well as HQ. (They always outsourced it to an external vendor before me or on days when I am unable to conduct the event)
2) Redesigned the corporate presentation for Indian market
3) bringing channel partners on board to help further business
4) hosting monthly fun evenings every last Friday of the month
(lots of other things but the crux has been covered)
Hobbies
Travelling, playing the guitar, reading
Social responsibility
1) have adopted a 9 year old cancer patient in Mumbai and paying for his treatment
2) earlier used to donate to Indian cancer foundation
3) aid sent to Nepal during earthquake
Aim
I want to continue in marketing. Probably change my field (the medical industry is challenging however slow paced) to a more dynamic field. I want to work in India , therefore, the brand of a University matters a lot in my case as I do not intend to work in the US. I am keen on applying to the US and would like to study in a great school only for global experience, the class pool and as I have mentioned before, I have never really studied in places or schools that can even be located on a map. My parents and the life in the army groomed me . I adapt soon and well so I easily fit in anywhere. However, I ,just for once want to study in a school so old and great that history oozes out of every crack and crevice .
Thanks!
Su