Can you please review my profile:
GMAT : 670 (Q48, V35, AWA 4.5, IR 4). I was getting 700-710 in mocks. I am looking to take the GMAT again in Dec. Let me know what GMAT score I should target for my profile. Will it hurt my chances in R3?
10th : 93% (State Board - Andhra Pradesh)
12th : 95% (State Board - Andhra Pradesh)
Graduation : 80.65%, B.Tech in Mechanical Engineering from State University College
Internships during graduation : 2 Internship during college (not related to startups)
Extra Curriculars :
1) Volunteered for Samagra Kutumba Survey conducted by Telangana Government,
2) Lead of the Design Team in Formula Bharat 2017, A formula student racing car competition
3) Member of the marketing team of 3rd College Fest & Head of Marketing of Final Year College Fest (Do I have to submit any certifications for these two?)
4) Have done 6 treks post COVID, including trails like Har Ki Doon in Uttarakhand (12500 ft) and Kudremukha
5) Actively participated in diverse technical events
6) Consulted a D2C brand in their Strategy, Operations & Marketing activities
Why MBA?
Moved from engineering background to my current position in Sales and Marketing. For almost 5 years, I have worked at a relatively small scale and my instinct driven approach helped me with this. Right now, I would like to work at scale and to do that I would need a structured and well-informed approach. An MBA at this stage can help me achieve this.
Short Term Goal :
Would like to join the marketing team of FMCG companies
Company: D2C Health Foods Startup
Role: Gap of 6+ months, Mar’19-May’19: Marketing Intern, June’19-July’20: Sales Manager (E-Commerce), Aug’20-Mar’21: Sales Manager (International Expansion), Apr’21-Present: Associate Director - Revenue (E-Commerce) & Performance Marketing
Tenure (in years): 4.8
Notable projects & achievements:
1)Setup & led the E-Commerce Revenue team. Achieved a yearly revenue run rate of over 6 Crores & 2nd highest market share for the niche in country. Owned the P&L.
2) Spearheaded international expansion efforts, establishing distributor relationships, negotiating favorable Terms of Trade, and successfully launching products in the USA, UK, Singapore, and the Middle East. Generated a total revenue of 20 Lakhs in just 6 months.
3) Conceptualized the digital marketing strategies across platforms like Amazon, Google, Facebook, & others both independently and in collaboration with agencies. Managed a monthly budget exceeding 12 Lakhs.
4) Conducted market research, identified gaps in the market & worked with cross functional teams in product development launching a total of 50+ products in a span of 4 years.
5) Formulated & executed go-to-market strategies for 3 brands
6) Devised & implemented sales and promotional strategies for all 3 brands across multiple E-Commerce Channels & Retail Stores.
7) Led a cross functional team to create a robust warehouse management system in Bangalore and other cities, partnering with 3rd-party warehousing companies. Achieved cost-efficient operations and improved product availability across warehouses.
8) Setup the CRM system of the company from the grounds up in collaboration with the brand team
Achievements :
Promoted on fast-track to become the youngest Associate Director in the company at the age of 24, in a team of 100+ people.
Company: Oil Industry
Role: Associate Engineer (1 year), Engineer 1 (3 months)
Tenure (in years): 1.25
Notable projects & achievements: 1) Promoted to Engineer - 1 within first year
2) Worked with cross functional teams to support the R&D work of teams in USA & Singapore.
3) Designed & conducted successful design reviews of various products, reducing the overall lead time by 30%. 4) No QNs / SNs reported on the products created