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redfield
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redfield
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redfield
Wanted to get y'alls quick input on something.

Given my profile of 1.2 year ad sales with a startup representing big video game platforms in Australia and now 1.5 years in apparel marketing in the US with a startup and having a post-mba goal brand management (either back in gaming or in apparel like nike/under armour/adidas) and schools I want to apply to (and aware of the reaches on this list):

UT McCombs
UC Berkeley Haas
Northwestern Kellogg
Notre Dame Mendoza
(possibly Oxford Said)

What would be a better move for my candidacy if you HAD to pick one:

- spend the next 14 months volunteering abroad with a non profit but not learning anything on a professional level
- spend a year essentially interning abroad at a relevant company (ubisoft/adidas/nike/electronic arts) in exchange for sponsorship/livable wage?

The first one is social benefit but lack of professional relevance; the second is professionally relevant but the role will likely be more junior in scope and there is no societal benefit. I have to be accepted for either option to be viable but for the sake of the argument I'm making the assumption I have the choice of which to pursue with more purpose.

Weird question I know but my current role isn't sustainable (not bad relationship with boss/coworkers or anything) and I know all the bouncing around is less than ideal but looking at all the pieces of my situation these two options are the best I can come up with.

May even end up waiting an additional year before applying depending on situation but this is what I have right now and would really appreciate your input on if one is probably a better stamp on my resume pre-MBA.
Well, from here, the volunteering seems much more appealing. Getting an internship at this point would just weaken your profile as it would make it seem like you are unemployable. So either aim for a very good job in what you want to do, or the volunteerwork, if you are passionate about it, can also be a good option.

Best,

Jon Frank
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Hi there,

...But don’t sell yourself short – try to negotiate a full-time role instead of an internship, if you can. (I’m not sure I understand why the internship is your only option at this point.)

In terms of schools, have you also considered Ross or Fuqua? Both have strong marketing curriculums and solid track records with brand management recruiting.

Kindly,
Melody

Thank you for the detailed response! With regard to why internship, these places haven't had a relevant opening for some time and considering I would look to work for a department that hasn't really been hiring and would also require a sponsorship/visa I figured it'd be easier to just up the chances of getting a yes by lowering the ask. The work experience and international aspect are the important thing to me pre-MBA and the salary would just need to be enough to not die for a year basically.

With regard to those schools yes I have definitely looked at those, my GMAT tutor is determined for me to go to Fuqua but I haven't seen a single alumni from either of those programs in the 10 or so companies I have been looking at for post MBA brand management. That doesn't mean much though and given you've brought those names back up maybe I will continue speaking with alumni/looking into the programs.

Hi there,

I hear you on the challenges of getting your foot in the door at some of the big brands. But don't give up! I suggest staying in your current role as long as you can until you find a suitable next step. Even if you can negotiate a role as an independent contractor/consultant or freelancer, that would be better than an internship. Remember that you will have to report your salary numbers on your application and the adcom often looks to those as evidence of career progression - so be strategic in planning your move and negotiating your compensation. You don't have to take scraps! But you're right, what you do with the opportunity and the experience you gain will ultimately be more important on an MBA application. (To give you an example, I worked with a client two years ago who left her investment banking job - for personal reasons - and traveled the world for 6 months. Along the way, she managed to negotiate an independent consulting project with an Austrian retail company and that's what she was doing when she submitted her MBA applications. She ended up getting admitted to 3 programs across the top 10-15 and decided to attend Kellogg. So it's all about how you market your experience and connect it to your post-MBA goals and reasons for pursuing an MBA.)

Re: Fuqua, I guess it depends which companies you're targeting but approx. 8% of the graduating class goes into brand management, which is significant (9% goes into investment banking, for example.) I'm glad to hear you'll give it another glance!

Best of luck to you!

Kindly,
Melody
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This is tough question. I don't necessary believe in setting up moves that are not necessarily things you would have an interest in doing outside of propping up your application. So for the sake of your question I assume you have some interest in both options. 14 months feels like an awfully long time volunteering pre-MBA and may introduce some question marks. I know as an alumni interviewer that would be the first thing I would have questions about on your resume. I think the work experience even if it is still a slight step back if it is a step forward towards your goals I think it is a better look than the random non-developmental volunteer trip