If you want someone who will actually challenge you, not just polish you, hire Heidi.

I came in as a consultant with a solid resume. However, she was the critical element in helping me find my actual voice, shape my experiences into a well-rounded application, and stay organized through the whole process while working a demanding job. That combination is hard to pull off. She came highly recommended to me by a mentor and I am so grateful.

She doesn't start from what you've done. She starts from who you are. Every session built on the last, and she had a way of catching things I'd said in passing and recognizing they were actually the whole point. The clearest example: after a few sessions going broad on one essay, she said "this one sentence you said 4 sessions ago felt powerful, what if we start from scratch and focus on that theme?". That call changed everything and became the foundation of my What matters most essay.

While i've seen success stories with her for all major schools, in particular if your dream school is Stanford (was mine), she is the best person you can work with. She Stanford in and out and helps you communicate your skills and personality for GSB in a powerful way incl. brainstorming how to bring out the best sides of your with recommenders and various smaller parts of the application.

Got into my dream school and would hire her again without hesitating.

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Strengths:

You have admission consultants who are not only fully invested in your application journey, but also equipped with deep and broad knowledge about the business schools you're applying for (in my case, INSEAD). They totally delivered!!

Would make the product better:

Nothing for now.

I engaged in Fortuna Admissions' Admission Director Review and Interview Preparation. Both consultants were super responsive, deeply invested in my application success, and provided valuable (and real) feedback to my mock interviews and overall application! Fortuna really helped me succeed in my application, and not only that, they also cared about providing insights about the school I'm getting into, what I should start preparing right now to maximize my experience, and what I can expect during the program. Overall, I would certainly recommend Fortuna Admissions to anyone who is applying for business schools. Both Caroline Diarte and Melissa Jones were super helpful in my journey.

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Strengths:

Very thorough preparation for MBA applications, with comprehensive resources and consistent support throughout.

Would make the product better:

N/A

I had a great experience working with Rachel on my apps! I was able to get into Wharton, one of my top schools. She really worked to understand my background and motivations so I could craft the best story for my essays and applications. She was very thorough with every single part of my applications and kept me on track throughout the few months we were working together. Rachel was very responsive, even at the last second right before apps were due. I really appreciated her advice throughout the process and for the help prepping for my interviews. Thanks so much, Rachel!

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Working with Melissa has been nothing short of transformational. Her reputation precedes her, but it still does not do her justice. From our very first review, she struck the perfect balance of identifying the heart of my story and helping it surface, while simultaneously building my confidence in my narrative and my chances of success. She approached the process like a true partner, from the way she structured the work to how she thought through ideas with you. I benefited enormously from her deep expertise, but never felt like the story stopped being mine, which is exactly what made it authentic enough to stand out.

Melissa, having you in my corner was a true turning point in my application journey. The mountain of anxiety felt so much lighter knowing I had you to lean on. It was clear you were invested in me as a friend and confidante rather than just a consultant. Working with you converted me from someone who was apathetic toward MBA consulting, having worked with other consultants previously, into a true believer in your impact.

As I await the start of my first semester at Stanford GSB, my dream school, I credit you, without hesitation, as the single most important factor in my admission.

Thank you for your support, passion, creativity, and empathy, Melissa. It made all the difference.

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I worked with Emma on my MBA applications, as this was one of the most important decisions for me. An MBA is a major responsibility and I didn’t want to leave anything out, I wanted my application to be as strong as possible. Emma calmly guided me through the entire process. She was always available, positive, and very down-to-earth, and felt like a real friend and mentor by my side, guiding and supporting me throughout.

She is a genuine person who gives honest opinions. She never hesitates or compromises on time; she was even available during her vacation, which I am very grateful for and deeply respect. She truly understands how much this means for a candidate.

Speaking about my results, they were stunning: my dream school, Columbia Business School, accepted me with a scholarship of almost 75%. This is a dream come true for me, and I am truly thankful for Emma’s support.

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I was very unfamiliar with the MBA application process when I initially started working with Rachel. I hadn't taken a standardized test, written essays, or even updated my resume since undergrad - and it showed. Other consultants I spoke with were less confident in my chances of admission to the schools I was targeting. I was fairly adamant about going to HBS, and Rachel never wavered in her confidence that I could achieve it. She warned me, going in, that her process was much more rigorous and pushed applicants through far more revisions than typical consultants, but that level of detail and accountability was what I was looking for and often kept me honest about what I was really trying to show (not tell) in my essays. She also remembers so many details and helps you craft a narrative from literally anything. Things I tossed aside early on in my essay revisions or resume building, she remembered, and we were able to use later on. She worked directly with my recommenders to ensure their letters were polished and aligned with my application without telling me what they wrote. Beyond the tactical guidance, Rachel was so incredibly encouraging and would work with me at all hours, especially down to the wire. Thanks to her support, I was admitted to the two schools I applied to, HBS and Wharton, and I genuinely do not think I would be in this position without her guidance and support!

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Working with Rachel was one of the best decisions I made during the application process. I was admitted to both Harvard and Stanford, which were the two schools we worked on together, but the bigger thing I got from working with her was clarity. She helped me understand what I actually wanted to do next and why it mattered to me.

Rachel was very straightforward in a way I really appreciated. She pushed me when something was vague, told me when an answer was not landing, and helped me get to a version of my story that felt much more honest and focused.

I also really appreciated how seriously she took my background and my future goals in development. I never felt like she was trying to force me into a standard MBA applicant mold. She helped me make sense of the throughline in my experiences and explain why development was not just an interest, but the direction I wanted to build my career around.

She was also extremely responsive and steady through the stressful parts of the process. When my planned test scores expired earlier than expected, she helped me quickly game plan instead of spiraling. That was true throughout working with her. She helped me focus on what mattered and not get stuck in my own head.

Interview prep with Rachel was also so helpful. She helped me see where I could be more specific, where I was rambling, and how to talk about my goals in a way that felt natural. I went into my interviews feeling prepared, but still like myself.

I would highly recommend Rachel to anyone applying. She made the whole process feel much less overwhelming, and I am really grateful I had her in my corner.

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Strengths:

Organized
Positive
Encouraging
Motivator
Timely
Sharp

Would make the product better:

N/A

Working with Michel through Fortuna Admissions was hands down the best decision I could have made for my full-time MBA applications. Having her as my coach directly correlated to 3 acceptances, 2 of which being M7 schools—note, I applied to a limited number of schools, so this was great news for me!

With lower test scores, I came into the application process with trepidation and uneasiness. I had no idea where to even start. Fortuna has clear instructions and friendly materials to guide you through each step of the process. However, Michel stepped in as a real mentor and force of encouragement. She crafted a personalized plan, timeline, and structure for my application process, allowing me to know what each week would bring. She helped centralize my “why MBA” and “why me” after just one or two meetings—she was helpful in breaking down my essays to be structurally sound, eloquent, and true to my tone/self. If you have no idea where to start, she will be sure to pull stories and career visions out of you! She knew exactly how to ensure that my essays held all the component needed while speaking to each individual school’s personality. Even when cutting essays down, she pushed to keep central sentences or moments that she knew were special glimpses into my character.

During interview season, Michel prepped me for each session, building my confidence. She gave great tips on when to add certain points about myself and when to wait for the next question. During interview prep, the network of Fortuna was powerful; they knew exactly what was coming and what has changed from previous years. Michel kept me calm throughout the whole process, especially since my background is a bit more unconventional. Each school has a different process, and yet, I felt like I knew exactly what was coming.

Overall, Michel is a VERY timely person. Her responses are quick and impactful. Michel holds a special talent and positivity that pushes you to show admissions committees the best version of yourself while feeling totally at ease. I’m sad our time working together has ended, and I can’t wait to keep her updated throughout my time at school!

I 100% recommend Michel!

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Working with Heidi was one of the most defining parts of my MBA journey. She brings a rare combination of sharp judgment and genuine care, and she does not let you settle. Her “tough love” approach meant she consistently pushed me beyond what I thought was enough, holding me to a much higher bar until every piece of my application truly reflected my best thinking.

What stood out most was how tailored her guidance was. My background and goals are not conventional, and at times I saw them as risks. Heidi saw them as strengths. She helped me unpack my story, challenge my assumptions, and turn what felt uncertain into something clear, differentiated, and compelling.

Having her in my corner was incredibly grounding throughout what can be a very overwhelming process. I am now heading to Oxford Saïd this fall, and I can say with full confidence that I would not be here without her guidance. I feel very fortunate to have worked with her.

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I ended up working with Michel through the comprehensive package. Michel brought amazing organization and structure to every part of the admissions process, ensuring my essays and interview preparation were thorough and well-executed. At the start we worked through all the details that could be beneficial to my application from goals and career progression to my life story. Beyond the tactical application support, she was a genuinely encouraging presence during an inherently stressful time, helping me manage anxiety and stay focused when it mattered most. She was extremely responsive at all times, and very flexible with her calendar. I cannot recommend her enough, working with Michel was one of the best decisions I made throughout this process. I would go on to receive offers from Wharton, Kellogg, and Booth.

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